According to sources on social networking sites, when tickets went on sale yesterday to priority bookers for the Broadway transfer of Dream Girls (which opens at London’s Savoy Theatre in November 2016), they got more than they bargained for. Rock bottom prices! Fans managed to accidentally book seats for just £5.95 (instead of £59.95) and booking confirmation emails confirmed the transactions had gone through. Customers have since apparently been told that they will either need to pay the price difference or receive a refund for what they paid.
This is not the first time a computer error like this has been made. A few years ago, tickets to The Book Of Mormon went on sale with premiere seats being sold at just £15, instead of £150! Delfont Mackintosh agreed the honour the tickets that had been sold at this price due to it being their error but rumour has it they lost around £250,000 in revenue for the mistake.
Discounted tickets are being made available for Dream Girls when it goes on sale though. At every performance there will be 100 accessibly priced seats, including £20 seats available in advance and £15 day seats available on the day of the performance. There will be reduced ticket price preview performances from 19 November 2016 and Opening Night on 14 December 2016.
Amber Riley will make her West End debut this year in the UK premiere of the Tony-Award® winning musical Dreamgirls. The American actress and singer best known for her role as ‘Mercedes Jones’ in the Golden Globe Award winning television musical comedy Glee, will play soulful singer ‘Effie White’.
Amber Riley says: “I am so honoured and excited to not only be playing such an iconic role, but also to be working with Sonia Friedman and Casey Nicholaw. Working on the West End is now a dream realised, I just feel like this is going to be something special!”
Inspired by R&B music acts in 1960s America, Dreamgirls transports you to a revolutionary time in American music history. Dreamgirls charts the tumultuous journey of a young female singing trio, from Chicago, Illinois called ‘The Dreams’, as they learn the hard lesson that show business is as tough as it is fabulous and features the classic songs ‘And I Am Telling You I’m Not Going’, ‘I Am Changing’ and ‘One Night Only’.
Tickets now on sale to priority bookers with tickets going on general sale at 12 noon on Friday 1 April Dreamgirlswestend.com
Photo: Blair Caldwell
